PERSONA™ Framework
Articles on PERSONA™ Framework from The Safety Disruptor™ Blog.
The Achiever Everyone Thought Was the Best Operator
The rhythm is perfect. Elias doesn't look at the lever; he feels the vibration in the floor, a low hum that tells him the pressure...
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The Connector Who Never Said the Line Was Unsafe
The smell of burnt coffee and ozone hangs thick in the breakroom, a sharp contrast to the antiseptic hum of the floor. Mark is leaning...
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I Built This Because People Were Dying: The Origin of PERSONA
I’ve stood in the dirt of more oil fields, mines, and industrial sites than I can count. I’ve walked the yellow lines in nuclear plants...
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The Skeptic Who Was Right and the Pragmatist Who Fixed What Was Broken
The clipboard hits the stainless-steel console with a flat, lifeless slap. Across the control deck, Marcus doesn't even look up from his monitors. He has...
Read article →Stop treating symptoms.
Start rewiring the system.
Every fatality I've investigated had warning signs in the psychology that the procedures never captured. Let's find them before they find your workers.