Psychological & Environmental Readiness & Situational Orientation & Neurological Adaptation
12 canonical psychological safety archetypes. Built from more than thirty years and more than fifty fatality investigations. The framework that finally explains why your workers make the decisions they do.
Every person on your site is operating from a set of deeply embedded psychological patterns — patterns that determine how they perceive risk, respond to authority, tolerate discomfort, and make split-second decisions.
The PERSONA™ Framework is the only safety system built to decode those patterns before someone gets hurt.
After more than thirty years and more than fifty fatality investigations, I've identified 12 universal psychological archetypes present in every high-hazard workplace. Your job is to know which one you're looking at.
These aren't personality types from a self-help book. They're neurologically-grounded behavioral patterns I identified across more than thirty years of incident investigation and culture assessment in high-hazard environments.
PERSONA is the entry point. Once you know who you're dealing with, every other framework becomes more precise.
Every fatality I've investigated had warning signs in the psychology that the procedures never captured. Let's find them before they find your workers.